Winner: International Content Marketing Awards 2019 “Best use of social media B2B”.
Management of all creative assets for Vodafone Business rebranding 2018 in a shockingly short 2-week production period.
Putting meat on the bones of a very thin playbook from an external creative agency in London, across all prioritised customer-facing assets.
We overcame severe UX problems concerning banner responsiveness and semantic HTML, but this helped define the look and feel of many assets that were not considered in the playbook.
Social media launch campaign was a roll out of key assets (cinemagraphs, statics and gated thought leadership content)...
Immediately after launch, vodafone.com/business experienced a 43% month-on-month increase in traffic: Gartner: "Very impressed"
