Multi-channel campaign for Vodafone Business' sponsoring of the European premiere of The Rise of Skywalker in London's Leicester Square.
Created concept and copy for Next Generation business video advert, along with image copy and social posts.
Working to extremely tight deadlines, within suffocating Disney brand guidelines and approvals.
Premiere was live streamed across four Group & UK channels simultaneously - a first for Vodafone Business.
Livestream moderation carried out by my social media team.
Total live stream viewers - 869,916
Total views of Next Generation business video - 616K (12 Dec - 6 Jan)
Engagements - 80,658
